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Interactive films and interactive ads — choice points, ink export, a self-contained player, playtests

Add a choice point to a scene — a prompt with options that jump to other scenes. Export as an ink script, download a one-file HTML player that reports each viewer's path, and read pick rates. An ad choice point carries a link per option.

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The Interactive tab adds branching to the scenes you already have.

### Choice points

A choice point is a prompt at a moment in a scene (a second, or the end) with up to six options, each naming the scene to jump to — or nothing, which ends the film there. Give it a timeout and a default option and the film keeps moving for a viewer who does not choose. A scene with no choice point continues to the next in order.

An ad choice point is the same thing with a link and a call to action on each option; the player opens the link and can continue to a scene.

### Branch report

Shows how many endings there are, scenes that cannot be reached from the opening, and paths that loop without ending.

### Exports

  • ink — the branching as an ink script: one knot per scene, one divert per option. Readable by narrative tools and by people.
  • Player — one HTML file with no dependencies. It plays each scene's renders (or storyboards), shows choices at the right second, jumps, and reports the path taken back to the project.

### Playtests

Plays, unique players, completion rate, and pick rates per option (with timeouts counted), plus which endings were reached. Players are anonymous — a hash the player generates, never an account.

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